The Op "Summer of Music" print, outdoor and online marketing campaigns features today's hottest television, film and music celebrities, AnnaLynne McCord, Sophia Bush, Solange Knowles, Joel Madden, Brody Jenner, Cody Linley and Bow Wow. The Op cast rock out to a Good Charlotte concert on the beach in typical laid back Op style. The campaign showcases the new spring and summer Op collections, which are exclusively available at Wal-Mart and walmart.com/op.

The "Summer of Music" campaign was shot on Westward Beach in Malibu, CA by photographer Larry Bartholomew who is known for his candid shooting style. The cast will appear this month in fashion, lifestyle and entertainment magazines and online at op.com. In addition, AnnaLynne McCord, Sophia Bush, Solange Knowles, Joel Madden, Brody Jenner, Cody Linley and Bow Wow will host a launch party in Los Angeles this summer and make personal appearances on behalf of Op.

Credit: PR Newswire